PUBLER POST CREATION — COMPLETE USER GUIDE

Publer Posting Guide — Complete Network & Post Type Overview​

You can read the full step-by-step documentation, including every field for every post type, using this link. The link contains complete explanations, examples, requirements, and usage notes for all supported social networks. The overview below gives you a complete understanding of everything Publer supports so you can quickly identify which platform and post type you want to create.

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What This Guide Covers​

This documentation explains every supported social network, every type of post, all required & optional fields, and how users can prepare their data for publishing through Publer.


It also includes the actions users typically rely on when creating posts:

Available Actions for Users​

Action Name	Description
Schedule Bulk Post	Schedule multiple posts to publish later.
Publish Bulk Post	Publish multiple posts immediately.
Get Social Accounts	Get all connected Publer accounts (used to retrieve Account IDs).
Upload Media	Upload media files (images, videos, GIFs) and get the media IDs.
Get All Media	Retrieve all media stored in the Publer library.
Get Job Status	Check the progress of bulk jobs.
Delete Post	Delete posts from Publer using Post IDs.

Users will use these actions to fetch Account IDs, upload media before posting, track jobs, and maintain their workspace.

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Supported Social Networks & Post Types​

Below is a simple, clean table showing every network Publer supports and the post types available.
This table is made so users can copy and paste it easily into spreadsheets or documents.

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Simple Copy-Paste Table of All Networks & Post Types​

Social Network	Supported Post Types
Facebook	Status, Photo, Video, Link, Carousel, Story, Reel, GIF, Background Text Post
Instagram	Photo, Video, Carousel, Story, Reel
Twitter / X	Status, Photo, Video, Link, GIF, Poll, Community Post
LinkedIn	Status, Photo, Video, Link, Document, Poll, GIF
Pinterest	Photo, Video, Carousel
Google Business	Status, Photo, Event, Offer
YouTube	Video, Short
TikTok	Video, Photo, Carousel
Telegram	Status, Photo, Video, GIF, Link
Mastodon	Status, Photo, Video, GIF, Link, Poll
Threads	Status, Photo, Video, Link
Bluesky	Status, Photo, Video, Link
WordPress	Article

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Complete Overview of All Networks & How They Work​

Below is a fully descriptive section summarizing what users need to know before diving into detailed post-type documentation.

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Facebook — Overview​

Supports:
Status, Photo, Video, Link, Carousel, Story, Reel, GIF

Capability	Notes
Media Upload	Required for Photo/Video/GIF/Story/Reel
Carousels	Multiple cards, each with title, link, image
Background Status	Unique to Facebook
Reels & Stories	Require vertical media
Link Posts	Generate previews dynamically

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Instagram — Overview​

Supports:
Photo, Video, Carousel, Story, Reel

Capability	Notes
Carousel	Mix up to 10 photos/videos
Stories	24-hr content
Reels	Vertical video, 3–90 sec
Requires Business Account	Posting is only via Instagram Business connected through Facebook

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Twitter / X — Overview​

Supports:
Status, Photo, Video, Link, GIF, Poll, Community Post

Capability	Notes
Image Limit	Up to 4 images
Video Limit	140 sec, 512MB
Polls	2–4 options, time in minutes
Community Posts	Requires community ID & membership

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LinkedIn — Overview​

Supports:
Status, Photo, Video, Link, Document, Poll, GIF

Capability	Notes
Document Posts	PDF only
Poll Duration	1–14 days
Link Previews	Generated automatically
Video	Up to 15 minutes

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Pinterest — Overview​

Supports:
Photo, Video, Carousel

Capability	Notes
Carousel	Multiple images
Titles + Destination Links	Supported
Video Pins	Up to 15 min

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Google Business — Overview​

Supports:
Status, Photo, Event, Offer

Capability	Notes
Events	Require start date
Offers	Require start & end date
CTA Buttons	Supported
Photos	Exactly 1 required for Photo/Event/Offer

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YouTube — Overview​

Supports:
Video, Short

Capability	Notes
Long Video	Up to 12 hours
Short	Must be ≤ 60 sec & vertical
Tags, Category, Privacy	Fully supported
Custom Thumbnails	Optional

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TikTok — Overview​

Supports:
Video, Photo, Carousel

Capability	Notes
Photo Carousel	Up to 35 photos
Videos	3 sec → 10 minutes
Privacy Settings	Public / Followers / Private
Duet/Stitch	Optional fields

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Telegram — Overview​

Supports:
Status, Photo, Video, GIF, Link

Capability	Notes
Markdown Text	Supported
Photo/Video/GIF	Requires upload
Link Previews	Auto-generated

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Mastodon — Overview​

Supports:
Status, Photo, Video, GIF, Link, Poll

Capability	Notes
Poll Duration	Seconds
Video Size	Instance-dependent
Alt-Text	Recommended
GIFs	Uploaded as MP4

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Threads — Overview​

Supports:
Status, Photo, Video, Link

Capability	Notes
No Clickable Links	Shown as plain text
Photos	Up to 10
Videos	Up to 5 minutes

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Bluesky — Overview​

Supports:
Status, Photo, Video, Link

Capability	Notes
Image Limit	Up to 4
Alt Text	Supported
Video	≤ 60 seconds

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WordPress — Overview​

Supports:
Article

Capability	Notes
Full HTML	Allowed
Featured Image	Optional
Categories & Tags	Use numeric IDs
Status	Publish / Draft / Private